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Quote  |  UX

Great experiences and your brand

What makes people passionate, pure and simple, is great experiences. If they have great experience with your product and they have great experiences with your service, they’re going to be passionate about your brand, they’re going to be committed to it. That’s how you build that kind of commitment.

Jesse James Garrett from What the Heck is User Experience Design??!! (And Why Should I Care?)

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